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Products relating to the franchise rework of ''Bakugan'' were first seen in public at the Brazilian toy event Abrin 2023.<ref>https://twitter.com/CyprusYT/status/1633200992056406019</ref> Products began to release in the United Kingdom and other countries during the early part of 2023.
On June 14th, 2023, the official Bakugan social media pages updated their imagery to reflect the third generation <ref>https://www.facebook.com/photo?fbid=631733432323076&set=a.540815671414853</ref>, and promotional videos were uploaded during the rest of June and July to tease the new show's characters and themes. ===Roblox==={{For|more information about Bakugan's history with Roblox|Roblox}}[[File:Roblox All-Star Tower Defense promo.png|thumb|250px|right]]On July 21st Bakugan continued its relationship with the [[Roblox]] franchise by announcing an "All-Star Tower Defense" mode featuring ''Bakugan'' characters. The summary for this mode reveal an August 4th premiere date for the ''Bakugan'' show.<ref>https://web.archive.org/web/20230722213949/https://www.roblox.com/games/4996049426/All-Star-Tower-Defense</ref>
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==Physical Game==
[[File:Titanium Dragonoid (M01 01 CC).png|thumb|300px|An example of the new style of Character Card introduced in the third generation]]
''Bakugan'' introduces entirely new gameplay for the franchise. While the full extent of the game is not currently known, this version of the game no longer uses the TCG format of the previous five seasons, moving towards a game that utilizes a split-card system.
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